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Business - Entrepreneurship

Upstarts!: How GenY Entrepreneurs are Rocking the World of Business and 8 Ways You Can Profit from Their Success Upstarts!: How GenY Entrepreneurs are Rocking the World of Business and 8 Ways You Can Profit from Their Success
by Donna Fenn

Generation Y is creating startups at an unprecedented rate, and their approach to business is unlike anything you’ve seen. The generation described by the media as spoiled, entitled, even narcissistic, is proving these notions false every day.



Becoming a Category of One: How Extraordinary Companies Transcend Commodity and Defy Comparison Becoming a Category of One: How Extraordinary Companies Transcend Commodity and Defy Comparison
by Joe Calloway

Becoming a Category of One reveals how extraordinary companies do what they do so well and gives you the tools and ideas to help your business emulate their success. Packed with real case studies, it helps you apply the best practices of the best companies to set yourself apart from your competitors and turn your business into a market leader.



The Sticking Point Solution: 9 Ways to Move Your Business from Stagnation to Stunning Growth In Tough Economic Times The Sticking Point Solution: 9 Ways to Move Your Business from Stagnation to Stunning Growth In Tough Economic Times
by Jay Abraham

Businesses can plateau, stall, or stagnate... without the owners or key executives even realizing it. The purpose of The Sticking Point Solution is to help entrepreneurs and executives recognize the ways in which their businesses may be stuck, and to then give them tools for getting unstuck and enjoying exponential growth.



Green to Gold: How Smart Companies Use Environmental Strategy to Innovate, Create Value, and Build Competitive Advantage Green to Gold: How Smart Companies Use Environmental Strategy to Innovate, Create Value, and Build Competitive Advantage
by Daniel Esty and Andrew Winston

The Leading Guide to Driving Growth and Profits Through Green Strategy -- Now Revised and Updated



Advertising 2.0: Social Media Marketing in a Web 2.0 World Advertising 2.0: Social Media Marketing in a Web 2.0 World
by Tracy L. Tuten

Advertising 2.0 ensures that readers understand the advertising options possible in the Web 2.0 environment, provides examples of companies using these options, and offers guidelines for their application. Advertising 2.0 goes way beyond running banner ads on Web sites and explores the rapidly burgeoning world of social media marketing. Among other things, expert Tracy L. Tuten covers viral marketing, doing online research, advertising within online games, and leveraging online opinions to increase sales or grow a brand.



Outsmart!: How to Do What Your Competitors Can't Outsmart!: How to Do What Your Competitors Can't
by Jim Champy

This concise, fast-paced book shows how you can achieve breakthrough growth by consistently outsmarting your competition. Champy reveals the surprising, counterintuitive lessons learned by companies that have achieved super-high growth for at least three straight years. Drawing on the strategies of some of today's best "high velocity" companies, he identifies eight powerful ways to compete in even the roughest marketplace. You'll discover how to find distinctive market positions and sustainable advantages in products, services, delivery methods, and unexpected customers with unexpected needs.



Zero to One Million: How I Built a Company to $1 Million in Sales . . . And How You Can, Too Zero to One Million: How I Built a Company to $1 Million in Sales . . . And How You Can, Too
by Ryan P. Allis

By the time Ryan Allis had reached the age of twenty-one, he had achieved the financial goal most people just dream about: He built his company to one million in sales. Allis has since grown his company iContact Corp. to $10 million per year in sales and has helped numerous clients increase their sales dramatically.



Beat the System: 11 Secrets to Building an Entrepreneurial Culture in a Bureaucratic World Beat the System: 11 Secrets to Building an Entrepreneurial Culture in a Bureaucratic World
by Robert W. MacDonald

Does bureaucratic inertia have your business locked in a losing status quo? Are you being held back by gray suits who won't allow innovation and creativity at work? Do you want to build a business that isn't slowed down by the concrete shoes of bureaucratic indecision or stifled by unimaginative groupthink? If so, maybe it's time to beat the system!



The Maui Millionaires for Business: The Five Secrets to Get on the Millionaire Fast Track The Maui Millionaires for Business: The Five Secrets to Get on the Millionaire Fast Track
by David Finkel and Diane Kennedy, CPA

In The Maui Millionaires for Business, Finkel and Kennedy show entrepreneurs and business people how to successfully solve the two greatest wealth challenges they face.



The Engine of America: The Secrets to Small Business Success from Entrepreneurs Who Have Made It! The Engine of America: The Secrets to Small Business Success from Entrepreneurs Who Have Made It!
by Hector V. Barreto

In The Engine of America, Barreto reveals his personal and professional insights, and those of many of America's most innovative entrepreneurs, on why some small businesses succeed while others fail. This book explains how you can join the ranks of successful business owners.



The Peebles Principles: Tales and Tactics from an Entrepreneur's Life of Winning Deals, Succeeding in Business, and Creating a Fortune from Scratch The Peebles Principles: Tales and Tactics from an Entrepreneur's Life of Winning Deals, Succeeding in Business, and Creating a Fortune from Scratch
by R. Donahue Peebles with J.P. Faber

At the tender age of nineteen, Donahue Peebles entered the business jungle with no resources beyond his native smarts, a decent education, and a powerful drive to succeed. Seven years later he became a multimillionaire.