The 11 Laws of Likability: Relationship Networking . . . Because People Do Business with People They Like
Amacom, September 2011
We all know that networking is important for success, but the
networking tactics we read about take a lot of work -- and can
feel so phony! Wouldn't it be great if you could network in a more
relaxed, authentic way?
The 11 Laws of Likability reveals a painless new way to network that's based on one simple truth: People do business
with people they like. In this empowering book, you'll learn
how to identify and accentuate your most likable characteristics,
and also how to:
- Start conversations and keep them going with ease
- Avoid coming across as manipulative or self-serving
- Convert acquaintances into friends
- Tweak your own personal style to enable engaging interactions
with different kinds of people
- Stay in others' minds long after your initial meeting
- And more.
Featuring real-life scenarios and packed with activities and
self-assessment quizzes, this powerful yet down-to-earth book will help bring to light all of your natural likability -- and give you
easy, comfortable methods for creating honest, enjoyable
interactions that become "wins" for you and for all parties
involved.
Forming relationships is the foundation of success. And once you discover "The 11 Laws of Likability," your road to success in any field will be faster and more enjoyable than you ever imagined.
Paperback | ISBN: 9780814416372 | Publication Date: September 2011
Reviews:
"A must-read for anyone interested in how to effectively leverage
your network . . . by just being yourself."
-- Tiffany Dufu, President, The White House Project
"WOW, I simply love this book. Lederman's insights, gems, and
nuggets of brilliance are a must-read for all those climbing the
ladder of success in business and life."
-- George C. Fraser, author, CLICK: Ten Truths for Building
Extraordinary Relationships
